=LDR  00000nam  2200000   4500
=001  INLIS000000000002738
=005  20210914015203
=035  ##$$a 0010-0921000084
=245  1#$$a Advertising /$c William F. Arens
=100   #$$a William F. Arens
=250  ##$$a Edisi Kesepuluh
=300  ##$$a 614 halaman : $b Ilustrasi ; $c 29 cm
=856  ##$$a Perpustakaan Umum Kota Makassar
=700   #$$a Editor ; John E. Biernat
=260  ##$$a New York :$b Mc Graw-Hill Irwin,$c 2006
=082  ##$$a 620.34
=084  ##$$a 620.34 WIL a
=020  ##$$a 978-0-07296472-1
=600  #4$$a Kontemporer Iklan